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2006 CONFERENCE SESSIONS

Review List of Conference Speakers 

 

It's Springfield 2006

It's Not Business as Usual


Want Work? Go With the Flow

A panel of outdoor industry editors will discuss how societal trends affect a magazine's content and how you can ride the wave to get more work.


Six-Figure Freelancing:
Techniques to Help you Get There
with Kelly James-Enger

Want to hit the six-figure mark as a freelancer — or simply make more for the writing you’re already doing? Learn the techniques successful freelancers use to command higher rates, crack top markets, negotiate for more money, develop ongoing relationships with publications, and work more efficiently and more effectively in this jam-packed workshop. You’ll come away with new insights about how to maximize your writing time and boost your bottom line in the process. Presented by speaker, author, and freelance journalist Kelly James-Enger, author of six books including Six-Figure Freelancing: The Writer's Guide to Making More Money (Random House, 2005.)


Going Outside the Box to Increase Assignments
with Dr. Dale Harrison

Finding fresh ideas that editors will buy, buy, buy. How to look at, dissect and approach markets you normally wouldn’t consider; and how to develop “peripheral” story ideas that will sell to the markets you’ve been working with for years.


The Profitable Freelance Photographer
with Ben Chen

Taking great photos doesn’t guarantee a successful life as a freelance photographer. Photographers must also focus on the business aspects of the profession before and after tripping the shutter. Learn what goes into making a one-man operation profitable.

 

Digital Photography & Digital Imaging Archiving
with Loren Neil, ACD Systems

Solutions to the digital image archiving and organization nightmare. Metadata, keywords, captions, storage and management software -- we’ll cover it all. This is a must-attend session for any POMA member who has made the jump to digital still photography or who is converting a huge photo library of slides to digital format.


Articles to Book
with Steve Weinberg & John E. Phillips

Is there a book lurking in your stack of old newspaper or magazine articles? The answer might surprise you. In this session, journey down the path of a successful book author who has creatively turned years of articles into a money-making book.


Are You Fully Protected?
with Victor S. Pearman, Esq.

A copyright protects creative works -- photographs, articles, scripts, graphic art, computer programs, or websites. However, many professionals aren’t doing what they must to fully protect their work and their rights under the law. Did you know you can’t file a lawsuit for copyright infringement unless your work has been registered with the copyright office? If you didn’t, or you don’t know how to properly register your work, put this session on your conference schedule. Learn how a copyright really works, what it covers and how to properly copyright your works.


Podcasting
with Tom Parrish

(Corporate Partner focus, but open to all members) --  Podcasting is the new-age vehicle for outdoors professionals to capture a massive, far-reaching, and often younger audience. This session focuses on the definition and history of podcasting, the mechanics behind the mania and potential benefits for those who adopt podcasting as a method of education, marketing and branding.


 


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