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LAS VEGAS,
NV, Feb. 2, 2008 — During a press conference at
the 30th Annual Shooting Hunting
Outdoor Trade (SHOT) Show, the Professional
Outdoor Media Association (POMA) announced the
launch of the POMA Outdoor Speakers Bureau (POSB).
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Ted
Nugent
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Headlining
the event were National Baseball Hall of Fame third baseman Wade Boggs and rock & roll legend
Ted Nugent,
both noted hunting and conservation advocates.
In addition, internationally known outdoor
personalities and journalists
Craig Boddington,
Michael Waddell, Larry Weishuhn, Phil Phillips,
Tom Gresham and
Bill Miller also were on the
dais. Each are included on the POSB speaker
roster.
“In the
outdoor enthusiast world, there are many
well-known and effective communicators who
skillfully convey the core outdoor message,”
explained Steve Scott, Chairman of the Board of
POMA. “At the same time, there are scores of
organizations, local chapters and groups
associated with the traditional outdoor sports
that do not have access to relevant content for
meetings and functions.”
“The POMA
Outdoor Speakers Bureau will serve as a conduit
between the two, providing quality speakers and
entertainment for group events, while
disseminating the traditional outdoor sports
message.”
The goals of
POSB are straightforward:
- To increase revenues
and revenue sources for POMA members,
- To offer POMA members
special fees for speaking that are
unavailable to non-member speakers,
- Enhance communication
about the traditional outdoor sports and
journalistic opportunities in the outdoor
industry to our core audience and beyond,
- Utilize revenues to
bolster all POMA membership services and
benefits.
"Safari Club
International (SCI) is pleased to support this
terrific program," said Mark LaBarbera, director
of marketing for SCI. "We will promote the
speakers bureau to our members and all of our
180 chapters by placing a description of the
service and a link to POMA's booking Web site on
our Web site
www.safariclub.org. SCI is proud to be one
of only two Diamond Cornerstone Corporate
Partners in POMA and to continue to support this
journalists organization, which is wholly
focused on the traditional outdoor sports.”
Additional Focus of Speakers
Beyond presenting a wide range of programs
focused on the shooting sports, fishing, hunting
and trapping, POSB also includes
speakers with expertise
in the fields of communications, journalism,
photography/filming, broadcasting, marketing and
media relations.
These
speakers primarily come from POMA’s membership
of 350 outdoor industry professionals — writers,
editors, broadcasters, photographers, filmmakers, artists and
marketing and public relations specialists. Many
groups can benefit from engaging one of these
powerful and knowledgeable speakers who can
motivate and entertain event attendees, while
speaking on various aspects of the media
professional,
marketing and public relations fields.
In addition
to those attending the press conference,
numerous other top-rated speakers, experts and
celebrity personalities are included on the POSB
talent roster, including:
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NFL Pro
Bowl tight end and avid hunter Jay Novacek,
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Field
and Stream Deputy Editor
Jay Cassell,
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Olympic
Shooting Gold Medalist
Matt Emmons,
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2007
Grits Gresham Shooting Sports Communicator
Award recipient, editor
and writer J. Wayne Fears,
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Outdoor
television hosts Steve West and
Kim Hicks,
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Television host and veteran writer
Jim Zumbo,
and
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The
Outdoor Channel’s Michael Bane.
POSB Seeking
Additional Speakers
With the
initial talent roster now in place, POMA is
actively seeking interesting, exciting and
informative experts to fulfill requests for
speaking engagements. To apply for speaker
status, fill out the online
New Speaker's
Application.
For more
information, contact:
Eloise Davis
POMA Outdoor Speakers Bureau Coordinator
Laurie Lee
Dovey
Executive Director
POMA
lldovey@professionaloutdoormedia.org
814-539-6030
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